UK-headquartered music e-commerce firm Music Glue has introduced the opening of a brand new workplace in Vancouver, British Columbia, in an effort to assist North American artists promote on to shoppers in usually sophisticated European markets.
The workplace will likely be headed up by Music Glue’s Chief Product Supervisor, Tom Maguire, who will likely be primarily based in Vancouver.
Maguire, who has been with the corporate since 2007, “will likely be centered on responding to the rise in demand for the corporate’s e-commerce providers in North America as US music corporations search a accomplice that may assist them set up business D2C operations in Europe,” Music Glue stated in an announcement on Tuesday (April 1).
The corporate says the Vancouver workplace goals to resolve the assorted points dealing with North American artists who wish to have interaction in direct-to-consumer (D2C) gross sales in Europe. Amongst these points are the EU’s GDPR (Basic Knowledge Safety Laws) and GPSR (Basic Product Security Laws), in addition to taxes.
“In recent times, shifting EU rules, mixed with the challenges of Brexit, have made direct-to-consumer gross sales in Europe more and more troublesome,” stated Mark Meharry, Music Glue’s Founder and CEO.
“Extra just lately, the looming menace of a world commerce conflict has additional sophisticated issues. For a lot of North American artists and their groups, D2C in Europe should now appear practically not possible. Enter Music Glue. We’ve labored relentlessly to beat these regulatory and technical obstacles, so that you don’t must. This lets you deal with what actually issues (music) with out the fear of calculating the right VAT on a T-shirt offered in Poland by print-on-demand (no tariffs!!).”
Meharry added: “We get it; it’s tedious however getting it mistaken can lead to pricey fines and even extra prices to your followers. By word-of-mouth, our North American associates have grow to be conscious that Music Glue is ‘European Prepared’ and it simply made sense to have a presence in Vancouver in order that we are able to cope with questions and points [in] actual time.”
“In recent times, shifting EU rules, mixed with the challenges of Brexit, have made direct-to-consumer gross sales in Europe more and more troublesome.”
Mark Meharry, Music Glue
The Vancouver workplace will be part of a rising listing of worldwide hubs for Music Glue, which additionally contains New York and Sydney.
Music Glue is utilized by artists, labels, merchandisers, and venues to promote music, merch, tickets, and experiences to followers from built-in, customizable web sites. The corporate presents its purchasers providers corresponding to management over information and commerce, gross sales in a number of languages, and gross sales throughout completely different units.
The corporate permits gross sales in clients’ currencies whereas accounting to North American sellers in US or Canadian {dollars}. It additionally presents the flexibility to combine with a number of EU and UK warehouses, in addition to integrations with print-on-demand providers, to cut back the chance of inventory pileups. It may additionally dealer relationships with unbiased merchandise corporations.
Music Glue says it’s “effectively established” as a accomplice for music corporations working within the US, and powers the web shops of artists corresponding to Enter Shikari, James Blunt, and Pigs Pigs Pigs Pigs Pigs Pigs Pigs, who’ve US-based suppliers.Music Enterprise Worldwide
